Inseolytics – advantages and disadvantages of social networks for a Personal Brand?

Do you know the advantages and disadvantages of social networks for a Personal Brand? How can they harm or benefit our personal strategy? In 2018 these are some of them and in this post I will tell you how you can benefit from them or what you should avoid so as not to damage your personal branding strategy in social networks.

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We are all clear that we have to be in the social networks in a professional way because they are today a very important means of communication to achieve our goals on the Internet (working).

Now, are we clear about what benefits we can get from using these platforms? What less positive points do they give us when working on our personal strategy?

We are clear that social platforms are currently the fastest way to reach users, to create a quality community around your brand, but it is also true that the same networks misused can be a very easy way to damage our image of brand.

To be clear about these two aspects, I decided to talk about some advantages and disadvantages of social networks when working your personal brand.

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Before continuing, and to put you in context, I recommend you see this StreetPersonalBranding video where we discuss the importance of social networks for a personal brand and which is the most important.

Do you need social networks to work your personal strategy or simply, do you need a blog or a Youtube Channel?

Andrés, Guillem and I have mentioned some examples with interesting facts that you should look at. In addition, we all say what is our favorite social network for our personal brand and why we select that and not another.

What is yours and why? Do you think that social networks are important to work a Personal Brand?

I encourage you to participate in the debate in the video, there are already more than 50 comments with very interesting answers. I would love to see your opinion there.

Before going to the advantages and disadvantages, I wanted to clarify something important.

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Social Media vs. Social Networks Is there a difference?

Advantages and Disadvantages of Social Networks for Personal Branding

✅ Advantages of Social Networks when working a Personal Brand

✅ Disadvantages of Social Networks for a Personal Brand

Social Media vs. Social Networks Is there a difference?

social networks vs social media

Do you know the difference between Social Media and Social Networks? What does each term mean? You knew that many of us misused these two terms and many people confuse them on a daily basis.

In reality, social networks and social media are two different elements, that although they share certain characteristics and perhaps even objectives, they should not share meaning.

They began to misuse these two terms when in conversations people considered it easy to translate social media as social networks. This is completely wrong: social networks is by no means the Spanish translation of social media.

So I encourage you to see this post if you have doubts about these two terms, it is important to be clear when looking at the advantages and disadvantages of social networks.

Advantages and Disadvantages of Social Networks for Personal Branding

✅ Advantages of Social Networks when working a Personal Brand